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China Cycle In Shanghai 2026 - [W1] 0505
COVATION Building a full-scenario cycling ecosystem, and walking hand in hand with the future of mobility.
As a dedicated pioneer in the global wheeled mobility industry, COVATION is committed to integrating manufacturing resources and design capabilities to provide diversified products for markets at all levels.
The Group, together with its subsidiary brands HUFFY, BATCH, and FUTURUX Manufacturing Group, will make a joint appearance at the exhibition, presenting a comprehensive cycling landscape covering leisure mobility for the general public and intelligent manufacturing mobility solutions.
HUFFY
Founded in Ohio, USA in 1892, HUFFY is one of the time-honored cycling brands in the American market. Its product line covers children’s bicycles, scooters, electric toy vehicles, adult multi-speed bicycles, leisure beach cruisers, and electric bicycles.
HUFFY sells products through both online and offline channels. Online, it covers major platforms including Amazon; offline, its products are available in mainstream supermarkets such as Walmart, Kmart, Costco, and Academy. Its products are exported to more than 40 countries worldwide.
With a strong market influence supported by annual sales volume of 5 to 6 million units, HUFFY holds approximately 45% share of the U.S. mass market.
For decades, the brand has held continuous official licensing rights from Disney. Co-branded vehicle models are developed by its in-house design team. Series including Frozen, Spider-Man, and Marvel Avengers enjoy high brand recognition in the children’s market.
BATCH
Founded in 2018, BATCH always adheres to a customer-centric philosophy, creating minimalist, fashionable, and safe cycling products for consumers who love sports and riding.
The brand’s core philosophy — Making Riding Simpler — is reflected not only in its concise and pure design language, but also thoroughly integrated into the technical logic and user experience development of every product.
In 2025, the BATCH R2 Aero Road Bike, recipient of the German Red Dot Concept Design Award, became the brand’s representative work that balances functional integration and aesthetic expression.
For decades, the brand has held continuous official licensing rights from Disney. Co-branded vehicle models are developed by its in-house design team. Series including Frozen, Spider-Man, and Marvel Avengers enjoy high brand recognition in the children’s market.
BATCH
The brand’s core philosophy — Making Riding Simpler — is reflected not only in its concise and pure design language, but also thoroughly integrated into the technical logic and user experience development of every product.
In 2025, the BATCH R2 Aero Road Bike, recipient of the German Red Dot Concept Design Award, became the brand’s representative work that balances functional integration and aesthetic expression.
FUTURUX
With over 25 years of expertise in wheeled mobility manufacturing, FUTURUX serves as the global manufacturing engine under COVATION. It owns four production bases located in China, Cambodia, and Vietnam, respectively.
Relying on robust capabilities in design & R&D, quality control management, and intelligent manufacturing, FUTURUX has accumulated extensive experience in designing and manufacturing high-end premium products. Its product portfolio covers two major categories: traditional bicycles and electric assist bicycles.
Boasting a rapid R&D cycle, strong production capacity, and high market responsiveness, FUTURUX is committed to providing customers with one-stop integrated solutions and quality services from conceptual design to finished product delivery.
From the century-long heritage of HUFFY, the future-oriented exploration of BATCH, to the intelligent manufacturing empowerment of FUTURUX — COVATION, is building a comprehensive full-scenario, all-consumer cycling ecosystem with global manufacturing strength and localized design thinking.
We welcome you to visit Booth W1-0505, Shanghai New International Expo Centre, to experience the innovative DNA of COVATION Group in person.
The future of riding starts here.
From the accumulation of century classics to the innovation of emerging brands, from full-category products layout to the empowerment of intelligent manufacturing, with a global perspective and in-depth localization, Covation Group has built a cycling ecosystem covering all scenarios.
Covation Group is looking forward to your visit to booth [W1]0505 in the 2026 China Cycle. We sincerely invite you to join us and unlock the infinite possibilities of cycling!
From the accumulation of century classics to the innovation of emerging brands, from full-category products layout to the empowerment of intelligent manufacturing, with a global perspective and in-depth localization, Covation Group has built a cycling ecosystem covering all scenarios.
Covation Group is looking forward to your visit to booth [W1]0505 in the 2026 China Cycle. We sincerely invite you to join us and unlock the infinite possibilities of cycling!
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